I created a questionnaire that was simple to fill out for the respondents and that will allow me to easily define the likes, needs, and buying habits of my audience. In order to make my questionnaire successful I made sure that it was brief, no more than one page as I didnt want to bore the potential respondents. Also I provided instructions on how to answer the questions and I worded each question with clear language. I included different types of questions to gather general and more specific responses through the use of multi-choice questions for most of the survey and a few short answer questions.
I got a few responses for my questionaire, through people at college, most people didnt want to answer it. Next time, i feel as though i should email it out or hand it out in a different place.
Here are the results i gathered.
Out of the 10 people i handed out the questionaire to 50% were male. Aged 16 to 19, None had childen, 25% were in a relationship, 10% bought cds, 75% of the participants listento music often, 100% off them owned an ipod, 50% listen to rap/hip-hop, 25% listened to rap, 25% listened to rock. 100% downloaded their music, about 25% watch music videos, this was on the music channels which are on sky, none of them played musical instruments, none of them are a singer.
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